Category: Search Engine Optimization

Research, Relevance, Reputation

A few months ago, the owner of Marshall’s Express Moving hired us to help make their web site, smallfurnituremovingnj.com, rank better in local searches. In northern New Jersey the moving industry is very competitive. The NY/NJ Metro area is home to many large moving companies and  franchises that have much larger marketing budgets than an…
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Consider a Newsletter

An effective way to add content to a web site is to create a monthly newsletter. Writing a newsletter establishes credibility and sets you and your business apart from the rest. In addition to keeping your business in the forefront of people’s minds as an expert in your field, the newsletter can be posted to…
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Local Search is King

Local search results are key to storefront businesses and service businesses who rely on customers to find them on their phones and laptops. Our client, Mobile Mower Repair, has a retail business location where they sell lawn and power equipment but their primary business has always been on site lawn mower and snow blower repairs.…
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“Microsites” add focus to keyword selection

If your web site has a lot of competition in search engines, consider creating a small web site, or a Microsite, for just a part of your business, or if you have one, a sideline of your main business. We did this for LADD Security in 2008 and now the Microsite has become the main…
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Web sites that work

You can get your web site to work at generating new business by ranking well in search engines such as Google. The web site lambstudios.com currently has six top five rankings in Google and traffic to the web site increased in 2015 82% over the previous year. Included in our search engine work was a…
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